According to CMR data, vodka accounts for nearly 9% of the value turnover in small-format stores up to 300 sqm. Pure vodkas represent nearly 75% of the value share in vodka sales and 6% of the total sales in small-format stores. Sales of vodkas with an alcohol content of at least 40% have recently decreased in favour of vodkas with slightly lower alcohol content. It should be stressed that the share of sales of flavoured vodkas is increasing. They account for approximately 3% of the sales value in small-format stores, with the largest volume sold up to 200 ml. The volume of 500 ml is only about 25% of the sales value of flavoured vodkas.
Rynki Alkoholowe 2/2020