Germany is considered the capital of mulled wine. Every year, approx. 50 million litres of this beverage is consumed there, thus it is a very important part of the German wine market. In German-speaking countries, the consumption of mulled wine remains inextricably linked to numerous Christmas fairs. As research shows, it is not the purchase of gifts that is the main purpose of visitors – 59% of people declare that they participate in them because of the food and drinks that they can consume there. Mulled wine is the main one.
Rynki Alkoholowe 1/2019